5. NEW Shooting Script 28/11/13

4. New Script Idea 28/11/13

8. Soundtrack Mind map

Target Audience Examples

Publishing - (Newspapers/Magazines)

Children - Cbeebies Magazine      Male/Female

Teenagers -  Nuts Magazine     Male 

Adults - The Sun      Male/Female

Interactive - (Websites/Gaming)

Children - Learning Games     Male/Female

Teenagers - Call of Duty   Male/Female

Adults - Ebay   Male/Female 

Radio

Children - Fun Kids     Male/Female 

Teenagers - Capital FM      Male/Female 

Adults - Absolute Radio    Male/Female 

Tv

Children - Cbeebies    Male/Female 

Teenagers - Jack ass   Male

Adults - BBC News   Male/Female 

Films 

Children - Winnie The Pooh     Male/Female

Teenagers - Paranormal Activity   Male/Female

Adults - The Butler   Male/Female

Audience Glossary

Target Audience - The audience which you are aiming your product at/meant for.
Eg. Producers must understand the needs/wants of consumers to plan their product to maximise profits (not waste money producing products no one will consume).

Products - A product is something that is made to be consumed.

Producers - The person that makes the products.

Consumers - The people that buy and use the product/service

Targeted - Produced for / Aimed at.

Product Output - How much product/services you can bring to market.

Profit Maximization - Make the most amount of money out of your product.

Creative Media Sector:

Computer Games

 - A large audience and motion graphics

Film

 - One of the biggest industries in the world.

Radio

 - information and entertainment is broadcast.

Animation

 - The art of developing motion 3D graphics. Huge in cinema and on television.

Interactive media 

- Computers and software.

Fashion & Textiles

 - The fashion industry is related to the magazine industry, a growing force of the image of society.

Publishing

- Magazines, articles, Newspaper, Book; all carrying messages throughout the world.

Television 

- Most powerful and wide spread information.

Passive Audience

- A passive audience does not actively engage with a media text. A passive audience is one that does not question the message that the media is sending and simply accepts the message in the way the media outlet intended. 

Active Audience

- An active audience is one that actively engages with the text. They do not simply accept every media message. 

Primary Audience

- Main audience for a product

Secondary Audience

- Others attracted through good promotion or word of mouth.

Audience Reception Theory

- The media text is NOT simply passively accepted by the audience but the audience interprets the meaning based on their life experiences. For example, a group with similar backgrounds will understand the text in similar ways. The less shared heritage the audience has with the creator the less the audience will be able to recognise the artist intended message. For Example EastEnders used HIV as a issue for one of the main characters showing of the discrimination and problems that occur  with HIV because it was a problem at the time in real life for many.